Craig Sawyer

Visit the world’s best bars in VR with Virgin Atlantic

In 2017, we worked with Bacardi and Virgin Atlantic to create a Immersive Digital 360 Drinks Experience, offering a totally new way of enjoying a cocktail.

Fancy visiting some of the world’s best bars? Now can – without ever leaving the airport. Simply order your drink from New York, for example, while you’re sitting at Heathrow and be transported to the Big Apple thanks to the magic of virtual reality.

“We think this is a unique bar experience and we’re looking forward to delighting our Clubhouse customers with a combination of technology and world class mixology skills,” said Mark. “These are recognised as the very best bars in the world. To bring such a range of award winning cocktails into the Clubhouses shows our commitment to delivering the very best for our customers. The Immersive Digital Experience takes that one step further, and I’m really looking forward to seeing everyone’s reaction. It really feels like you can now travel while waiting to travel.”
Mark Murphy – Clubhouse Food and Beverage Manager